Can Logos Be in Cursive?

Cursive Fonts for Logo Design

A cursive logo incorporates cursive or script fonts that mimic the appearance of elegant, hand-drawn cursive handwriting with fluid, connected letters that give them a sophisticated and personalized look. From ornate calligraphy to cute lil’ wiggles, we’ve selected 24 of the best cursive fonts to use for logo design, plus examples from famous brands, and tips. Famous brands with cursive logos include Coca-Cola and Harrods.

Cursive fonts contribute to an organic, natural look by linking different elements of the logo in a cohesive, balanced manner, enhancing the organic aesthetic by echoing interconnectedness and balance in nature. Drawing inspiration from renowned brands with stunning cursive logos can kickstart your own design journey.

While modern calligraphy offers font options for projects, cursive fonts continue to win. Cursive lettering surprises with eye-catching flexibility compared to serif and sans serif variants. Startups can use cursive fonts like Allura with flourishes and visual appeal or Thirsty Script to design marketing assets.

Is Cursive Good for Logos?

Cursive fonts have a handcrafted look, so they are best used for personalized designs like business cards, logos with signatures, and greeting cards. Brands like Campbell Soup and Coca-Cola have moved away from fully connected script logos to accommodate young people less familiar with cursive.

The elegant cursive font Heater Oliver features solid strokes and alternates to customize words. The charmingly messy Faustine has playful swashes to highlight logos and titles. Startups can use cursive fonts to stand out with visual appeal.

To pick the right font, understand the main logo styles. Elegant, tall serifs convey luxury but may lack readability. Casual scripts seem friendly but elegant scripts better suit formal brands. Cursive logos communicate personality and approachability.

Use cursive appropriately as an accent, not throughout long bodies of text. Too much cursive hurts readability. Think of it like a cake topping – the finishing touch lending tone, not the whole dessert.

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