How Does a Production Company Work?
A production company’s mission is to deliver engaging stories via visual media. They are responsible for the creative and technical aspects of a project, working tirelessly in the pre-production, production and post-production processes. Ultimately, the success of an entertainment production company centers on the projects it produces, the talent it acquires, and the talent’s performance. Marketing is also a major factor.
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Planning and logistics make up a large part of what a production company does. Production companies are responsible for determining the best time to begin filming. They manage the planning of schedules with crews, companies, and authorities. Logistics go beyond planning a three-point lighting setup when making a movie. Filming equipment will be transported and dispatched by production companies. Meticulous pre-production ensures the final video reflects the project’s high production value.
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Regardless of specialization, production companies work to produce high-quality content that engages and entertains audiences. They make money by charging clients for their services. The cost of production varies depending on the project and services required.
How Do Producers Make a Profit?
Producers usually receive royalties after recouping production costs. On average, producers make 3-5% of the artist’s share of a master recording. With their own brand, influential producers may get a higher percentage.