If you want to protect your brand identity, you have to register a trademark for your company name, logos, and slogans. Using the trademark symbol notifies others that the products are your property.
Protecting Your Business Logo
Logos are a unique business asset that leaves lasting impressions on customers. A professional protection logo helps in gaining trust and confidence.
Trademark and Copyright Considerations
Your business name and logo are part of the DNA of your brand, making trademarking and copyrighting essential considerations.
- Copyright your logo by adding the © symbol to indicate copyright protection.
- Trademark protects the name of your business, goods, and services at a national level.
- The cost to trademark a logo with the USPTO ranges from $275 to $660, plus legal fees.
Trademarking Your Business Assets
You should apply for trademark registrations for your business name, logo, slogan, and designs separately. Federal registration offers more protection than state registration.
Registering Your Trademark
Search for availability, register your trademark with the USPTO, use TM, and monitor for infringement to protect your brand identity.
By trademarking your business name and logo, you can ensure they are protected from third-party use.