Why Does My Logo Look Pixelated?

How to Avoid Pixelation in Logos

The logo looks pixelated on high definition screens because the screens use twice the physical pixels to display the logo, resulting in a loss of clarity.

  • To avoid pixelation, turn on continuous rasterize on the vector layer or use high-resolution PNG files.
  • Creating the logo at the highest possible resolution initially can help eliminate pixelation during resizing.

Why Does My PNG Logo Look Blurry?

PNG files from Illustrator may appear blurry due to scaling, incorrect resolution, or changes made by the receiver.

Reasons for blurry PNGs include:

  • Scaled artwork
  • Resolution
  • Color mode

Tips for Improving Logo Resolution

  • Use vector formats or high-resolution raster images to ensure logos stay crisp on Retina and high definition screens.
  • Consider creating a double-size PNG and resizing with CSS for better clarity.
  • For Instagram logos, ensure the size matches the platform’s requirements to avoid blurriness.

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