Trademarking Book Titles and Series Names
A book’s title is not subject to copyright and cannot be trademarked. However, you can trademark the name of a book series once you have more than 1 book published. First, a simple rule. If what you write about a person is positive or even neutral, then you don’t have defamation or privacy issues. For instance, you may thank someone by name in your acknowledgements without their permission. If you are writing a non-fiction book, you may mention real people and real events.
Mentioning Product or Business Names in Books
Editors are frequently asked whether it’s permissible for writers to mention product or business names in books. The short answer is yes. By the nature of doing business, companies put their brands into the public forum and in fact usually appreciate publicity.
Brainstorming Small Business Name Ideas
Coming up with a business name can be an exciting but challenging process. Here are some steps to help you brainstorm and come up with small business name ideas: Define your brand identity: Consider the values, mission, and unique selling points of your business. Think about the emotions and messages you want your name to convey. Brainstorm keywords: Make a list of words or phrases that are relevant to your business, industry, or the products/services you offer. Include words that reflect your brand’s personality, target audience, or desired image.
We recommend playing around with different business name ideas and writing names down or saving them in a list until you find the perfect fit. You can also turn to friends and family for feedback to make sure you’re on the right track. Keep in mind that after you’ve decided on a name, you should always research that it isn’t being used by another company. With the power of a great name, your business can reach the heights of success. A catchy yet succinct name will leave a lasting impression on your target customer and will be the key to marketing your business in the long run.