How Do Startups Find Clients?

Strategies to Find Clients

Getting quality clients is hard work. Yet, once you get into a rhythm, you’ll start finding new clients with ease. Below, we’ll show you ways to get more clients. Help clients find you. Go to where your target customer hangs out. You need to experiment and iterate to find what works best for your business. By following these strategies, you can increase your chances of finding customers and growing your startup into a successful business.

Interaction Strategies

No startup found success from more than three strategies. The most popular strategies involve interacting with your user directly — online, offline, and through friends. Doing things that don’t scale helps too. It’s important to narrowly define your target user first.

Working with High-Profile Clients

A high-profile client attracts publicity. Here are six tips for working with them:

  1. Smile when you meet them first.
  2. Make eye contact and listen.
  3. Present a relaxed persona.

Acquiring First Customers

We asked 30 entrepreneurs how they found their first 100 customers:

  1. Matt Lombardi went to where his target customer and influencers hung out and met them in person.
  2. He found smaller, focused conferences with customers interested in his services.
  3. Learn how your target market solves problems now.
  4. Share your solution and how it could help them.

Finding Potential Clients Overseas

I’d like to know how to find potential clients overseas. So I’m seeking advice on the startups subreddit. Although I’m not limited to any industry, some seem to be a better fit for me now.

Leave a Comment