Misleading Labels and the Definition of "Natural"
Rather than "natural," focus on avoiding irritating ingredients like fragrances, dyes, and preservatives. Some natural products can be more harmful than synthetic ones.
What Makes a Product Truly Natural?
What qualifies a product as natural? A natural product is a natural compound or substance produced by a living organism. After all, there are plenty of naturally occurring elements that you wouldn’t want to put on your face.
The court asked whether the name "Florida’s Natural" for orange juice containing glyphosate was misleading. Glyphosate is artificially made. The court noted that it wasn’t enough if a few consumers were misled.
How to Determine if a Product is Truly "Natural"
The FDA’s policy states "natural" means nothing artificial or synthetic was added. This doesn’t address production methods like pesticides, processing like pasteurization, or manufacturing like irradiation. The FDA also didn’t consider whether "natural" should describe health benefits.
Ensuring Product Authenticity
Rather than "natural," avoid irritating ingredients. “Natural” refers to ingredients not made in a lab. You should read all ingredients and understand what is best for you. Third party organizations certify products as natural if they really are. This shows the manufacturer is serious about claims.
Know how to read an ingredient label. Several companies claim products are ‘natural’ simply because the formula blends synthetic and natural ingredients. If you want to use only natural products then look for ‘100 percent’ certification.