A DBA allows an LLC to use another name when conducting business instead of its official company name. Reasons to use a DBA include wanting to use a different business name, expanding brand presence, pursuing diverse business opportunities, improving marketing efforts, and creating a distinct market identity.
Adding a DBA to an LLC
To add a DBA to an LLC:
- Prepare a DBA filing form with the LLC‘s official name and proposed DBA name.
- File the completed form with the appropriate state authority.
- Once approved, the LLC can operate under the DBA name.
Overall, a DBA provides branding flexibility, streamlines administrative processes, but offers no liability protection. The LLC structure itself provides that. Business owners should continue operating under the LLC.