How do I find local small businesses to support? Here are a few ways:
- Search Etsy
- Search local hashtags on Instagram
- Ask in a Facebook group
- Check your local Chamber of Commerce website. They often list local businesses.
- American Express has a searchable small-business map.
Utilizing Digital Directories
To find local small businesses near me, use these applications:
- Google My Business lists businesses on Google Maps.
- Facebook Pages allows businesses to list themselves.
- Foursquare provides information about stores and restaurants.
- Yelp features crowd-sourced reviews about local businesses.
Enlisting on online business directories drives valuable traffic to local small businesses while helping them rank higher on search engines.
Leveraging Professional Assistance
Business brokers connect sellers with buyers and help negotiate deals. They usually have a list of small businesses for sale and can provide industry expertise, facilitate sales, and save time researching options.
Understanding the Shift in Discovery Methods
People now primarily search online to find unfamiliar local businesses instead of the Yellow Pages.
Engaging with Social Media
To find local shops on Instagram:
- Utilize relevant hashtags
- Browse location tags
- Check out tagged photos
- Follow niche accounts and see who they shoutout
- Search key terms in bios
- DM businesses you discover
Local Business Directories
One way to find nearby suppliers is local business directories on township or village websites under their business/commerce sections.
Seeking Businesses with Potential Needs
To find businesses needing websites:
- Prepare a spreadsheet to track outreach
- Search online directories filtered by location and industry
- Check social media and contact those lacking sites
- Attend local business events to network in-person
Importance of Online Presence
For business owners, local search traffic is crucial. Implementing local SEO is essential for the long-term success of your business.
Business Directory Purpose
What is the purpose of a business directory?
Business directories provide the user base with key information to become aware of, contact, locate and interact with businesses.
Beyond Traditional Yellow Pages
Not just yellow pages – now people use search engines and type in specific services and locations to find local businesses.
Supporting Businesses During COVID-19
With fewer people walking into shops and restaurants due to COVID-19, supporting local small businesses is vital. By shopping local you can help support your community, create jobs and bring unique character to your neighbourhood.
Embracing Technology in Search
In a smart phone driven world, consumers use online search and reviews to find businesses. Understanding the importance of Google listings and reviews is key for visibility.
Entrepreneurship Journey
Becoming a successful entrepreneur involves finding a business idea that works, determining the necessary funding, and taking the right steps to establish your venture.