Starting an Instagram Shopping Business
Instagram shopping allows for an in-app seamless shopping experience. Businesses can open sales channels on Instagram, showcasing products and providing support via Instagram Direct. To activate Instagram Shopping:
- Integrate products on platforms like WooCommerce or Shopify.
- Have an Instagram business account.
If you’re not selling on social media, consider setting up shop on Instagram. Its visual focus makes it ideal for selling products online, with 60% of users discovering new products there.
Tagging products allows customers to find and make impulse purchases. Popular formats include posts, Reels, and Stories.
Over 130 million users tap on an Instagram Shopping post each month. Instagram Shops resolve disconnected shopping experiences, with retailers setting up a storefront in the app allowing browsing and buying products without leaving Instagram.
Starting a Personal Shopper Business
Personal grocery shopping is a service helping clients who are short on time. Shop for groceries for customers, deliver them, and charge for groceries plus a fee, similar to online grocery delivery. Factors to consider:
- Expand services to meet client demands for experienced shoppers.
- Offer discounts on items and meal plans to attract clients.
- Provide shopping assistance for elderly clients or busy professionals.
- Build relationships, offer exceptional service, and consider backgrounds in fashion and customer service for business success.