How Do I Rent a Billboard?

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Billboard Advertising Guide

  • Designing Your Billboard

    • Sizing Specifications: You’ll receive specific dimensions and guidelines for your billboard. Adhering to these specifications is crucial for optimal display quality.

  • Renting a Billboard

    • Benefits: Local businesses are best suited for billboards targeting drivers passing by.
    • Duration: Expert advice is crucial to determine the campaign length’s impact.

  • Cost and Revenue

    • Average Cost: Ranges from $300 to $5,000 depending on location, size, and type.
    • Revenue: Billboards can generate thousands, even up to $20,000 in busy areas.

Billboard Leasing Insights

  • Generate Revenue

    • Average Return: A billboard yielding $24,000 annually can earn $1,500 to $2,000 monthly.

  • Regulations and Costs

    • Restrictions: Companies decide billboard content.
    • Advertisement Prices: Vary based on location, size, and design costs.

Types of Billboards

  • Comparison

    • Digital vs. Physical: Benefits depend on the type of billboard.
    • Mobile Billboards: More likely to capture the target audience.

  • Digital Billboards

    • Features: LED displays allow dynamic content.
    • Cost: Ranges from $1,200 to $15,000 per month.

Additional Information

  • Advertising in NYC: Varies by location, size, and region.
  • Times Square: Methods to display personal messages.
  • Highway Billboards: Costs depend on size and placement.

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