Importance of Trademarking a Business Name
A trademark protects your brand name and logo, helping consumers identify your company as the source of products or services. Trademarks are essential for businesses with ambitions to expand to new markets.
Steps to Trademark a Business Name
- Search existing trademarks
- File the application
- Determine trademark eligibility
Registering a Trademark
Registering a trademark for a company name is straightforward, with many businesses being able to file an application online in less than 90 minutes. Before trademarking your company name, check the domain name availability for consistency in digital branding.
Cost of Trademarking a Company Name
When you trademark your business name, it protects it from unauthorized use, distinguishing your business from others and helping identify your products and services.
Can I Trademark My Business Name Myself?
While you can file a trademark application yourself, there are important steps to take first:
- Decide if a trademark is needed
- Check if your name meets trademark requirements
- Conduct comprehensive trademark searches
- Understand the registration process
Trademarks provide exclusive nationwide rights to a business name, preventing confusion from competitors using similar names and allowing legal action if someone misuses your business name.
Consult a Trademark Lawyer
Consulting a trademark lawyer is advisable to ensure proper registration with the U.S. Patent and Trademark Office, offering your business the best defense. Additionally, check your name’s domain availability for consistent digital branding.
In summary, individuals can self-file trademarks, but working with professionals is recommended to guide you through the multi-step process for fully securing your business name.