Your business name is one of the most important parts of your overall brand identity. It’s not only what you call your small business but also how people will find you online, on social media, and in search engines. It’s also an important part of any marketing campaign that involves advertising or promotional material. So no matter how small or big your business is, choosing the right name is crucial — especially since names have a way of sticking around even after they’ve been retired from active use.
LLC Naming and Personal Branding
Limited liability companies can use personal names in a variety of ways: first names, last names, initials plus a last name, or a personal name that’s only part of the business name, such as “Joe’s Bar and Grill.” You can also form an LLC under a different name and use your personal name as your DBA or “doing business as" name.
Strategies for Brainstorming Business Names
We love how this small t-shirt business uses a clever and funny play on words to come up with a simple, yet super memorable business name. This is one small business name people won’t soon forget.
In your pursuit of a fitting name for your small business, consider these steps to ensure you discover one that encapsulates your brand, captivates attention, and leaves a memorable mark on your customers.
- Use brainstorming techniques to develop a comprehensive list of potential business names.
- Ditch the business name generators and use this list of over 200 creative, catchy, unique, and cool business name ideas—including lists of marketing, security, technologies, and consulting company names!
- Seven Educated Approaches for Naming Your Business:
- Factor in your audience and unique selling proposition.
- Know your brand identity.
- Research the competition.
- Consider the memorability and ease of pronunciation.
- Keep it short, simple, and avoid complex spellings.
- Be sure it aligns with your values and offerings.
- Solicit feedback from trusted advisors, friends, and family before finalizing.
A good small business name is usually short, easy to spell, and easy to remember. It is often the first impression potential customers have of your brand.
Understanding what makes a good small business name is crucial for any entrepreneur. A name should be unique, memorable, and easy to pronounce.
Be sure to choose a name that will be memorable and one that won’t leave people scratching their heads when they hear it. Keep these tips in mind when brainstorming cool names for your new business!
How do I name my small shop? Create an efficient small business name by using words that are a representation of the founder of the company or the business owner.
Looking into the bits and details of all the factors that should be kept in mind before coming up with a good name for your business company, can actually turn out to be beneficial.