Billboards in Times Square can have a rather broad range of costs which can be from a few thousand dollars to millions of dollars, influenced by the size and campaign duration. For instance, renting the 125,000-square-foot screen at 1535 Broadway, which features hyperrealistic waves can command an average price of $625,000 per week, and a four-week advertisement comes around to approximately $2.5 million.
The cost of digital billboard advertisement in this location typically ranges from $1,200 to $15,000 per month.
A one-day advertising program might set you back anywhere from $5,000 to over $50,000, and it is worth noting that approximately half a million people pass through the area daily.
Annually, advertising space in Times Square can cost between $1.1 and $4 million. Factors affecting prices include ad duration, time of year, and billboard dimensions.
Finding a place that offers billboard advertising for sale or rent isn’t a straightforward process, but Outdoorbillboard.com is a starting point for buyers. When you purchase a billboard, prices may vary from $650 to $2.4 million. Subsequently, it can be rented out in six-week increments.
With Times Square attracting over 50 million visitors annually, advertising there guarantees extensive exposure, reaching a diverse group of people. Moreover, discounts are provided for longer advertisement bookings, offering better value for increased commitment.
Contacting the advertising provider can open an opportunity to learn how best to reach marketing goals in a cost-effective manner.
The enormous digital billboard at 1535 Broadway is not only North America’s most substantial but also the most expensive, with an average costing of $625,000 per week. A month-long (or four weeks) advertisement accrues to around $2.5 million.
Billboard costs in Times Square can fluctuate broadly from thousands for a day up to $50,000, depending on your selected billboard. Factors like your ad’s duration, the specific time of the year, and the billboard size have significant impacts on the cost. With Times Square’s reputation as one of the world’s most visited tourist destinations, the high cost of advertising is often justified by the potential exposure it grants.