How Much Is the Self Tanning Industry Worth?

Global Self-Tanning Market Overview

The global self-tanning products market net worth is estimated to be around US$ 1,142 million in 2023. From 2023 to 2033, the self-tanning products market is to expand at a CAGR of 5.9%. There are 7,052 tanning salons businesses in the US as of 2022.

Sunless Tanners Market Insights

The sunless tanners US market is estimated at US$386.1 million in 2021, accounting for a 26.74% global market share. Sadly, approximately 7.8 million US adults still engage in indoor tanning.

Growth and Trends in Self-Tanning Industry

The global self-tanning products market size is predicted to reach USD 3,085 million by 2030 from USD 1,821 million in 2021, at a CAGR of 6.3%. In recent years, with rising numbers seeking a sun-kissed look without UV hazards, the market size has expanded significantly. Self-tanning products can provide the illusion of a natural tan. These products contain ingredients like DHA that react with skin amino acids to produce a tanning effect.

Fake Tan Industry Insights

The global fake tan industry is expected to reach $2.38 billion by 2030. The trend for tanned skin started in 1923 when Coco Chanel debuted a deep, mahogany tan. But quality fake tans did not emerge until decades later.

UK Consumer Trends and Considerations

In the UK, Glaswegians spend over £3,500 out of £62,272 total on cosmetics. Fake tans enhance muscle tone and bone structure for an athletic look. But they do not protect from sun exposure, having only an SPF of 2-3. Proper sunscreen is still essential.

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