How Much Money Do Pet Owners Spend on Their Pets?

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Pet Spending Trends

  • Pet Owners in the EU Spent Around 29.1 Billion Euros on Their Pets in 2022
  • Australians Spent $33.2 Billion in 2022
  • The Number of Insured Pets in the U.S. Has Increased by 22.1%

What Pet Owners Spend On

  • Americans Spend $162 Per Capita on Pet Products Annually
  • Brits Spend $93 Per Capita
  • Besides Food and Vet Care, Pet parents Spend Money On Insurance, Gourmet Food, Supplements, and More

U.S. Pet Expenditure Insights

  • U.S. Households Spend $124 Billion on Pets – Equivalent to the Net Worth of Bill Gates or 163,157 New York Houses
  • Average U.S. Pet Owner Will Spend $1,480 a Year on Their Dog and $902 on Their Cat
  • Highly Educated 55-64 Year Olds with an Income of $100,000-$149,000 Spend the Most
  • Only 4% of U.S. Dogs and 1% of Cats Are Insured

Average Pet Budget

  • Half of Pet Owners Have Set Up a Monthly Budget for Their Pets with an Average Cap of $308
  • They Spend $276.40 per Month or $3,316.80 Annually
  • Most Owners Go Over Budget but 79% Don’t Care

Holiday and Generational Trends

  • Owners Will Spend $122 on Pets During 2023 Holidays
  • Gen Z Will Spend Most ($147), 35% of Budget
  • Despite Stereotypes, Millennials Spend Least Per Income
  • Americans Spent $123.6 Billion on Pets in 2021

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