How Rich Is the Alcohol Industry?

The global alcoholic beverages market was valued at over $1.49 trillion in 2020.
Revenue decreased by around $200 billion compared to 2019.
In 2020, vodka sales volume in the United States amounted to 77 million 9-liter cases.
The market is expected to grow annually by 7.45% from 2022-2025.
China produces 46.5438 million kiloliters per year and has dominated the market for 12 years.
The US produces just half the volume of China.
The market’s largest segment is Beer at $121.30 billion in 2022.
Global alcohol firms target new customers and encourage trading up to more expensive products.

Alcohol contributes about 1.7% of South African government revenue each year.
In 2019, US alcohol tax revenue was $9.99 billion, forecast to increase to $10.02 billion by 2025.
The alcoholic beverage industry focuses on viral marketing to capture millennials’ attention.
Partnerships between alcohol brands and entertainers with devoted fans, like K-pop stars, have been well-received.

The whiskey industry is expected to nearly double over the next decade to $108 billion by 2031.
US consumers spend an average of $579 on alcohol annually.
The alcoholic beverage market is projected to grow at over 4% CAGR over the next 6 years.
In 2019, US alcoholic beverage sales reached $252.82 billion.
Over the past few years, the spirits industry has faced various challenges but remains resilient.
Online alcohol sales are expected to contribute an additional $10+ billion by 2026.
The unpredictable 2023 economy poses challenges for the beverage alcohol sector.