Freelance copywriting focuses on prospects’ emotions and interests to inspire action. All organizations need customers and stakeholders to prosper. For-profits need sales and investors. Non-profits need donors and service users. Copywriting helps them achieve these goals.
Lifestyle and Flexibility
As a freelancer, you can live and work anywhere with internet access. You choose your clients and projects. Some days bring new subjects and challenges.
Earning Potential
- Entry-level copywriters typically earn $50-$80 per hour.
- Mid-level copywriters earn $80-$120 per hour.
- Top copywriters earn $120-$200 per hour.
Rates depend on experience, clients, and project scope.
The Reality of Success
Success requires persistence and continual practice. Unlike some careers, passive income isn’t realistic. You must actively work to earn money. Freelance copywriting is rewarding for those who enjoy writing, offering the ability to fulfill creativity and client needs. This career keeps you close to the action, enabling you to understand customers and command strong fees.