Yes, it is. Go-kart businesses can make $500,000 to $700,000 yearly, if they attract and retain visitors well. Joining a franchise increases reliability.
Business Strategy
Always start with detailed business planning. Understand your audience, how much they pay and visit frequency. Invest in marketing too.
Regions with more people and demand for leisure see better financial results. Unique experiences, cost strategies and targeting customers also increase profits. Larger businesses with multiple tracks and more karts cater to more customers, increasing revenue.
Revenue depends on location, competition and pricing. Plan properly considering these factors for a profitable track.
Go-Kart Racing History and Profitability
Kart racing began in the 1950s, the recreational variant go-kart racing later. Kids can start at 5. All ages and skills can enjoy it.
The $200k-$500k investment has a 2-3 year payback, making it financially attractive. Per kart profits are $30k-$60k depending on use rates. Prime locations have high foot traffic near family attractions.
Tracks mostly profit from ongoing bulk service packages that assure revenue streams. Space needed is 2,500-5,000 sqm. Extra height allows second levels, optimizing space. Tracks must be dynamic to get repeat drivers.
Revenue Streams for Go-Kart Tracks
Basic go-kart tracks make money from races, but some may charge extra for site-provided safety equipment. Small amenities, like food and drinks, can make a go-kart track money, too. Customers can be charged, on average, about $5 per ride. Safety gear should be rented for between $5 and $10 as their use limits overall track usage.