# Join the Leading Children's Franchise
Once Upon A Child is the top-rated children’s franchise in North America. We outpace our competition in both average sales and number of franchise locations. We buy and sell gently used kids' merchandise, serving families in hundreds of communities. This is your chance to make a difference in your community while joining the leader. With 400+ locations, we out-number competitors more than 3 to 1! Unlike them, we pay $$$ on the spot.
## Starting Your Franchise
Your franchise depends on hard work, service, and attitude. Continually offer the best to customers. The first step is getting qualified. Fill out an inquiry form. Before committing, look at competition and demographics, since this caters to young families. Prepare questions for existing franchisees and the Once Upon a Child team.
## The Pillars of Success
Once Upon A Child’s place as a top children’s retail franchise remains unchanged over 35 years. For the sixth year, it was named top in its category in Entrepreneur’s Franchise 500, ranking 110th overall.
Key to success lies in core values of affordable, eco-friendly alternatives for quality kids' items. Must have location in a metropolitan area with significant population. Market products there to build customer ties and brand. If location meets demand, gross sales can increase exponentially!
## The Benefits of Resale
Raising children is expensive. Fortunately, many donate old items families need. Stores have a wide selection of gently used clothing, from newborn to adult. As long as parents want quality, affordable products, Once Upon a Child will provide. There will always be parents with outgrown items looking to earn cash by selling.
### How Profitable Are Once Upon a Child Stores?
* Once Upon A Child is the top children’s franchise in North America.
* Unlike competitors, we pay cash on the spot.
### What Percentage Does Once Upon a Child Pay?
(Information not provided in the text.)