- Session Cookie
- Unique Cookie
- Beacon Cookie
- Google Analytics Cookie
- Facebook Pixel Cookie
Cookies collect various information, including user location, preferences, and activity on a website. Such information can be used to personalize ads for users and analyze the performance of the website.
Main Types of Cookies
- Session Cookies
- Persistent Cookies
Functional cookies are completely anonymous – they do not track user information across websites. Targeting cookies help attract customers with targeted ads and build user profiles by tracking data. Authentication cookies confirm logged in users. Tracking cookies collect long-term records of browsing history, particularly third-party tracking cookies.
Websites are required by laws like the EU cookie law to let users know about cookies through a banner. If those third-party cookies disappeared, businesses would need other marketing methods to reach target audiences.
Varieties of Cookies
- Bar Cookies
- Drop Cookies
- Fried Cookies
- Molded Cookies
- No-Bake Cookies
- Refrigerator (Ice Box) Cookies
- Rolled Cookies
- Sandwich Cookies
The chocolate chip cookie is the most popular worldwide, followed by peanut butter chocolate chip.