Common Mistakes in Social Media Marketing
The most common mistake in social media marketing campaigns is not having a clear and consistent strategy. Social media users can be unforgiving; keep making the same mistake and you will see your following dwindle.
Creating a Social Media Marketing Strategy
It is a common misconception that social media is only for teenagers and tech-savvy individuals.
Nine Common Mistakes in Social Media Marketing
- Lack of a Defined Strategy
- Inconsistency in Content
- Ignoring Interaction with Audience
- Unclear Objectives
- Self-Serving Messages
- Unaware of Mistakes
- Failing to Create a Strategy
- Not Posting Enough
- Not Engaging with Audience
Biggest Social Media Engagement Mistakes
- Not Using Visuals and Videos
- Not Posting User-Generated Content
- Ignoring Competitors