Key Considerations
To start a smoothie business, you need several key things. Research the competition to find out what types of smoothies they sell and at what prices. Determine what type of smoothie business you want: a brick-and-mortar store, an online store, or both. Once your business model is figured out, create a menu with a variety of flavors and options to appeal to your target market. And don’t forget marketing!
Although a food processor can be used, a blender is the most important equipment to make proper smoothies. Here are some essential equipment to consider:
- Well-equipped kitchen
- Small sinks
- Fridge and freezer
- AC
- Lights
- 50 amp electrical boxes
- Commercial juicer
- Two blenders
- 3-compartment sink
The startup costs range from $10,000 – $20,000. The largest expenses being the rental deposit, preparing the space, and equipment.
Building a Solid Foundation
Prior steps ensure success: thorough research, planning, and preparation to create a strong foundation. Explore your options, study competitors, look for strengths and weaknesses, and how to capitalize on the weaknesses identified. An important factor is choosing the right location.
Revenue Streams
There are a few ways to make money with smoothies:
- Sell equipment and set up gardens for people.
- Grow plants and sell them.
- Blend and sell the smoothies.
Profit depends on your sales. If you sell 100 glasses daily, you can estimate an income of $200-250.
Starting a Smoothie Truck
What do you need in a smoothie truck? A truck outfitted with essential equipment:
- Fridge
- Freezer
- Blender
- Generator
Research the competition, create a menu that appeals to your target market, and choose a strategic location for your truck.
Startup Costs and Requirements
- Startup costs: $10,000 – $20,000
- Permits and licenses
- Insurance
- Marketing plan
- Business plan with financials
Profit Potential
Selling equipment, growing and selling plants, or blending and selling smoothies can lead to profits. Selling 100 glasses daily earns you $200-250.
Essential Equipment for a Smoothie Business
For a storefront or a smoothie truck, you’ll need:
- High-powered blender with multiple speeds and settings
- Juicer for making fresh juices
- Cups, straws, and eco-friendly serving options
Startup Considerations
- Rental deposit
- Space preparation
- Purchasing equipment
- Obtaining a food truck or storefront
- Business plan, financials, marketing plan
- Equipment costs
- Permits and licenses
- Branding a menu
- Insurance
- Finding legal parking (for trucks)
Don’t forget the importance of marketing for your business success!