A fictitious name identifies a business as operating under a name different from the owner’s identity. To use one formally, file paperwork and pay fees to register it. Requirements vary by state. File soon after first using the business name to avoid missing deadlines.
With a registered fictitious name, you can manage banking, payments, and taxes more easily. Getting a tax ID facilitates taxation under that name.
A Doing Business As (DBA) name can be used when your desired business name isn’t available. It associates your brand with its online presence.
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Other terms for a fictitious name are Doing Business As (DBA), assumed name, pen name, trade name.
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DBA owners assume full business liability personally. Rights to use the name aren’t exclusive.
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Consumer protection laws mandate public notification of alternate business names.
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Find fictitious firm certificates at county clerks or Secretary of State offices.
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Check a DBA’s availability by asking county clerks where it operates. If unavailable, check with the state.
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Banks often require fictitious name registration to open accounts or process transactions in them. It establishes legitimacy.