Choosing a Name for Your Pizza Restaurant
A name is a restaurant brand’s first impression. Consider who you are trying to attract. You’ll want a name that is easy to find and appealing to customers. The name should align with the atmosphere you’re creating and be catchy and easy to remember.
Factors for Creating the Best Name
The best name should be unique, memorable, and reflect your product. Wordplay, alliteration, or play on pizza terms can make it stand out. It should give customers an idea of what to expect from your pizza restaurant.
Types of Pizza Businesses
- Key Players in the Pizza Space
- Pizza evolved from flatbread dishes in Naples in the 18th or early 19th century.
- Types of Pizza Places
- Full-service or quick-service restaurants
- Sit-down or delivery/takeout only
Starting a Pizza Business
Develop a business plan, determine location and business model, obtain funding and licenses, hire staff, and train. A successful pizzeria embodies tradition, creativity, and community.
What’s in a Name?
A pizza shop is also called a pizzeria. Synonyms include pizza parlor, pizza joint, and more. Key players in the pizza industry established pizzerias in Naples.
Costs and Steps for Starting a Pizza Business
- Costs to Start a Pizza Business
- Usually between $20,000 and $275,000.
- Steps to Open a Pizzeria
- Develop a business plan, obtain funding and licenses, determine location, hire staff, order ingredients, market strategically, and provide excellent service. Profit margins average around 7 percent.