What Is a Pure Barre Studio?

Introduction to Pure Barre

Pure Barre is a fitness studio founded in 2001 by dancer Carrie Rezabek Dorr, offering ballet-inspired barre workouts. With over 500 locations in North America, it features signature classes targeting major muscle groups and incorporating various props like bands, weights, and balls.

Memberships and Pricing

  • The Unlimited Special membership costs $100 monthly.
  • The standard Unlimited plan is $199 monthly.
  • Individual classes are $22 each, or you can opt for bundles like 10 classes for $190 or 20 classes for $340.
  • Most studios offer an intro Barre Foundations class to try before committing.

Streaming and Additional Information

  • You can stream Pure Barre classes through the Xponential+ App for $30 monthly, offering access to other studios like Rumble, Club Pilates, and Row House.
  • Grippy socks are required for in-person classes.

The Pure Barre Experience

  • Classes at Pure Barre focus on high-intensity, low-impact movements to improve strength, flexibility, and toning.
  • The 50-minute barre class utilizes resistance bands and sliders to challenge strength and coordination.

Franchise Opportunities

  • Ideal franchisees are passionate about the technique and capable of running a studio.
  • Franchise fees amount to $60,000 initially, with an investment ranging from $214k to $457k.
  • The average yearly profit per franchised studio is $43,400.

Effective and Personal Experience

  • Satisfaction with Pure Barre classes varies from person to person.
  • Studio managers can provide guidance on discontinuing if necessary.

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