Owning a brewery can be a highly profitable venture. For a small brewery, it is realistic to expect an annual income of at least $40,000.
- Know your market to ensure you can properly position your company.
- Consider the scale of your operations as this will affect the cost of utilities, the number of products, and the distribution logistics.
- Passion for your product is crucial. Taking risks, listening to customers, and collaborating with other companies can lead to success.
- Planning is essential, as is choosing a business location to stay competitive.
- Find talented brewers; search for an experienced brewer, because "quality beer was going to be key,” as Julian Wright says.
- Work towards increasing revenues by structuring your marketing to attract your target market.
- Take advantage of e-commerce and online delivery platforms to reach a wider audience.
- Gain experience by working in an established brewery before starting your own.
- Consider completing formal training programs to further your skills and credentials, if possible.
With new breweries and brewpubs emerging, competition to find quality brewers is fierce. Make sure your brewery remains competitive by considering these key factors.