What’s Better LLC or DBA?

Understanding DBA and LLC

What is a DBA?

DBA stands for "doing business as". It is a fictitious name used to legally carry on business instead of using your own legal name.

DBA vs. LLC

  • Liability Protection

    • DBA: No legal separation between personal and business assets.
    • LLC: Protects owners’ personal assets from business debts and lawsuits.
  • Paperwork and Compliance

    • LLCs require more paperwork and compliance.
    • DBAs are simpler to set up.
  • Tax Implications

    • DBAs: Taxes pass through to the owner’s personal tax return.
    • LLCs: Have flexible tax structure and can opt for S Corporation classification.

Advantages and Considerations

  • LLC Advantages

    • Protection of personal assets
    • Multiple ownership possibilities
    • State-level exclusive naming rights
  • DBA Advantages

    • Quick to set up
    • Lower costs
    • Simpler tax and paperwork requirements
  • Considerations When Deciding

    • Legal and tax implications
    • Exclusive naming
    • Costs and requirements
    • Future growth or ownership changes

Protecting Your Business Name with a DBA

  • A DBA does not provide legal protection by itself.
  • Required for legal operation and marketing under a pseudonym.
  • Helps to maintain separate financial identities.
  • Does not prevent other businesses from using the same name.

Who Can Use a DBA?

  • Applicable to various business types: incorporated businesses, LLCs, partnerships, sole proprietors.
  • Convenient for businesses with multiple product lines or franchise owners.

Sole Proprietorship and DBA

  • Using a DBA provides identity without the need for a separate legal entity.
  • Registration with the state’s secretary of state may be necessary.
  • DBA does not shield you from business liabilities.

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