What Should I Name My Business?

Tips for Choosing a Business Name

• Your name should be unique, easy to pronounce and spell, flexible, and reflect your business. Use brainstorming techniques to generate ideas. Choose a name that is memorable and meets legal requirements.
• Some great companies started with different names. The average length is 2-4 words, with 12-15 characters. Shorter names are preferred.

Good Business Naming Practices

• Coming up with great business names takes time. A catchy name reflects what your business does. It should be easy to see and remember. A memorable name provides free marketing since people share it. To come up with catchy names:
  1. Make it Original. Original names are unique.
  2. Make it User Friendly.

Importance of Business Names

• Name generators make smart, catchy combos for business names. An appealing name helps with branding by giving personality.
• Choosing a business name builds your business plan. Profile your target consumer. Check name availability. Turn a name into a logo.

Considerations for Naming Your Business

• A name can boost or ruin your business. Campaigns are built around the brand name. Think about how it will be used and what it communicates.
• Identify your audience, unique selling proposition, brand identity. See what’s already out there. Focus on what makes you stand out. Examine words that remind you of your business.