Choosing a Chocolate Brand Name
What should I name my chocolate bar? Go Simple- Your chocolate brand should have a simple ring to it. Names that are not easy to spell will also be challenging to remember. Save people the stress of getting your brand name right. Check in with competitors to see what makes their hot chocolate names distinct and memorable. Consider length, pronunciation and memorability when choosing a name. Avoid long names that are hard to pronounce. Stick to three words or less. Make sure the name reflects your brand. Research well-known chocolate businesses and take notes on their names. Whenever a name pops up, first check if the keyword is familiar. Discover synonyms for chocolate like cocoa, nut-brown, deep brown, hot chocolate, umber, truffle and coffee.
Key Considerations
What should I consider when naming my chocolate business? Consider the type of chocolate and who your customers will be. Will your chocolate be deluxe, extravagant or fun? Do you use specialty ingredients? Think about what will set your brand apart. Choose a name that represents your brand, like “The Truffle Treat” for truffles.
Successful Brand Names
What makes chocolate brand names successful? Successful chocolate brand names are universal, easy to pronounce, and non-specific. This means the name makes sense across languages, is easy to find and remember, and allows for expanding your business without changing the name.
Origins of the Word "Chocolate"
Where does the word "chocolate" come from? The word “chocolate” comes from the Aztec language Xocolātl, meaning “Bitter Water.” Aztecs prepared chocolate as a bitter beverage for nobles by mixing ground cocoa beans, water, salt and chili peppers. As chocolate spread to Europe, it began being produced in solid forms similar to modern chocolate.