What Type of Business Does Photography Fall Under?

Startup Costs
- Relatively lower compared to other industries
Insurance
- General liability insurance for injury or property damage
- Property insurance for valuable equipment

Choosing a Name
- Memorable, easy to spell, relevant to brand
Popular Photography Niche
- Portrait and family photography
- Constantly in demand as families grow and change
Freelancer vs. Professional Photographer
- Freelancers lack access to professional equipment
- Professional photographers have their own studio
Vernacular Photography
- Snapshots capturing everyday life

Business Structure
- Becoming a Limited Liability Company (LLC)
- Provides liability protection and professionalism to clients
- Most photographers start as sole proprietors
Financial Outlook
- Industry growth forecasted
- Common reasons for business failure
Starting a Business
- Write a business plan, assess costs, secure funds, gain experience
- Specialize in weddings, events, portraits, wildlife
- Knowledge required to avoid common mistakes