Introduction to the Candy Market
The best selling candy is M&M’s, known for iconic characters and flavor variations. First introduced in 1941, it has become a multi-billion dollar brand sold in over 100 countries.
Maximizing Candy Sales
To sell candy fast, offer bulk discounts, set up a booth at local events, or advertise online to attract more customers. Factors influencing sales include appealing flavors, creative marketing, attractive packaging, competitive pricing and consumer trends.
Popular Candy Brands by Region
- United States: Reese’s Peanut Butter Cups, M&M’s, Snickers
- United Kingdom: Dove chocolate (Galaxy)
- Australia: Dove chocolate (Galaxy)
To sell candy at school, advertise it thoroughly and price bars around $1. Use bulk discounts and booths at events to boost sales.
Global Candy Consumption Trends
The biggest factory is Barry Callebaut and Mars Wrigley is the largest candy company. Overall Kit Kat sales exceed Twix based on global data. According to new data, the most popular candy among Americans is M&Ms, followed closely by Reese’s Peanut Butter Cups. And of all the 365 days in the year, the top five candy selling days are all in October. There is one country that beats out the U.S. in candy consumption: Sweden. Citizens consume on average 35 pounds of it every year.
Most Profitable Candies
Which candy makes the most money? Snickers tops the list of best candy bars according to experts. Taking the title for the most popular chocolate bar worldwide is Cadbury Dairy Milk, the favorite in 78 countries. Halloween rakes in $2.6 billion in candy sales alone. To start a candy business requires $5,000 to $50,000 for equipment, inventory and operating reserves.