Who Makes Bowling Equipment?

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Bowling Industry Overview

  • Murrey manufactures bowling lane equipment.
  • DV8 makes powerful bowling balls for amateurs and professionals.
  • Beijing Xima Bowling Equipment Co. Ltd manufactures, installs, and services bowling equipment.
  • AMF Bowling manufactures automated lanes, pins, balls, and shoes.

Major Bowling Equipment Manufacturers

  • Bowling equipment manufacturers are located in different countries.
  • Owners or operators of bowling alleys purchase equipment from these manufacturers.
  • A bowling alley typically requires around 3,000 square feet of land.

Bowling Ball Manufacturers

Number of Manufacturers

  • There are currently five major manufacturers of bowling balls in the United States.
  • Established in 1995, VIA Bowling Products manufactures a full range of bowling products in China.

Number of Brands

  • The top 5 manufacturers own multiple brands, such as Storm, Ebonite, and 900 Global.
  • Brunswick owns many boat and marine brands, reporting $4.1 billion in sales in 2019.

Bowling Equipment and Market Trends

  • Storm Bowling customizes balls to fit bowlers’ needs.
  • Operating a bowling center is mostly a cash business with over 90% gross profit.
  • Top bowling ball brands for 2023 include Track, Hammer, Storm, and Motiv.

AMF and Bowling Industry Evolution

  • AMF Bowling was a major operator of bowling centers and manufacturer of bowling equipment.
  • Bowlmor AMF, later named Bowlero Corporation, acquired Brunswick’s bowling business in 2014.
  • The Arab Monetary Fund is a working organization of the Arab League founded in 1976.

AMF’s History with Harley-Davidson

  • AMF saved Harley-Davidson from liquidation in 1969.
  • In 1981, Harley-Davidson executives bought the company back from AMF for $80 million.
  • The CEO of Bowlero Corporation is Tom Shannon.

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