WFAA Radio was launched in 1922, a few weeks after WBAP’s first radio report. It was called “a radio service of Dallas Morning News,” with the call letters meaning “working for all alike”. WFAA is owned by TEGNA Inc., serving communities. In 1950, WFAA switched primary affiliation to NBC, also affiliating with ABC. DuMont shut down amid issues with Paramount. WFAA lost NBC affiliation on September 1, 1957 as NBC had awarded exclusive affiliation to WBAP-TV (now KXAS-TV) from transmitter and signal changes. In May 1984, WFAA unveiled the "Spirit of Texas" campaign for the 1986 sesquicentennial of Texas’ independence. This campaign focused on the region’s heritage, with music by James R. Kirk. WBAP got clear channel AM 820. WFAA radio moved to 570 AM but never recovered, losing the battle for clear channel AM 820 to Fort Worth.
A WFAA investigation found that banks use Interstate 30 to determine customers, with 57 percent of Dallas north of I-30 encompassing white, wealthy areas. South is mostly Black and Hispanic, with 38% living below the poverty line, partially due to old redlining practices that literally colored minority communities red in 1937 maps.
Why do radio stations start with K or W?