Why Should You Look at Your Audience in the Eye?

Importance of Eye Contact in Communication

A deliberate look in the eyes of an audience member communicates your care about their thoughts and turns your talk into a conversation. Eye contact creates a bond between speaker and listener, enhancing the connection between both parties.

Understanding Your Audience

Knowing your audience helps you speak their language, gain their trust, and connect with them effectively. By addressing their pain points and suggesting solutions, you can build trust and engagement among your target audience.

Practicing Eye Contact

Maintaining eye contact builds trust, understanding, and control in communication. Good eye contact makes the audience feel personally engaged, while poor eye contact can hinder communication. Practice eye contact to improve presentations and engagement levels.

Eye Contact Tips

  • Make eye contact 50% of the time while speaking, and 70% while listening.
  • Look at people in North America for 3-5 seconds at a time.
  • Balance comfort and engagement by focusing on individuals and avoiding intense staring.
  • Practice eye contact to prioritize its power in communication.

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